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www.thingsfromhomeinc.com Here is the “part 2″ video to my first video about “making” all natural and organic “soap”. I hope that you watch both back to back so you get the full “soap making” process that I use when I create my “all natural” and “organic” handmade (soaps), right in my own kitchen!! The first video can be seen here www.youtube.com The guy interviewing me in the video is “Robert Bankston” of The Method Reports, llc, he is an “internet marketing mentor”, and the author of “The Method Report”, “The Youtube Marketing Course”, and a few other titles. His books teach people how to use the many free and effective resources there are online to market and promote both “online” and “real world” businesses. “Video Marketing” (using videos to market a product, website, or service) has quickly become the platinum standard in marketing, and this video is evidence of my desire and action taken to “drive traffic” and increase sales to my handmade “health” and beauty product website, www.thingsfromhomeinc.com If you are interested in increasing the traffic and sales on your website, you NEED to learn video marketing! Robert Bankston can be contacted through his Youtube channel http or his website www.themethodreports.com Thanks for watching, and please rate my video(s), leave me a comment, and SUBSCRIBE to get the new videos I am releasing! BEST! Mickey Dye-Ishikawa (the soap maker) Things From Home, inc http
There’s something a little sneaky about video marketing. This method that currently has so much impact in the online world has the ability to come off more like entertainment than a form of advertising, but it works! How many marketing methods are truly able to pull this off? As the ultimate tool to connect with customers in a unique and creative way, video marketing has proven to be a powerhouse when it comes to increasing traffic and the all important return-on-investment.
Perhaps you have never considered video marketing for yourself or have just thought the method was out of your league; now may be the right time to try your hand at something that is producing massive results for IMers-both the veterans and the newbies.
The popularity of video is evident in YouTube video traffic numbers alone. More than 1,000,000 videos are viewed on YouTube each and every day. The amount of time people spend watching these videos is significant, and it you may be easier than you think to get your videos viewed by your target market.
In addition to the sheer traffic videos attract, another benefit to video marketing is its cost effectiveness and ease-of-use once you get the hang of it. You also have the freedom to make the kind of video you want to make. You can go all out and do something very wild and crazy and creative to get the attention of viewers, or you can produce videos that are information-packed and provide an educational service to your customers. The choice is yours, but ultimately the purpose of video marketing is the same as the purpose of blogs, articles and advertisements: TRAFFIC.
With your videos, you are essentially establishing a connection with potential customers, giving them a taste of who you are and what your business is all about. Many marketers believe it’s much easier to create such a connection through video rather than through the written word or even a flashy advertisement. The reason? Today’s customers are very visual, and they like to be entertained, which is why videos fit the bill quite nicely.
Where do you begin with video marketing?
If you are trying to get your video marketing efforts off the ground, you may find it helpful to go with a system to help you step-by-step. Traffic Geyser is one program that guides you through the process involved in the creation, distribution and promotion of your videos. It can be of great benefit to have all you need for your video marketing efforts through one easy-to-use site and system.
However, if such a program isn’t in your budget, it is also possible to find what you need online quite often for free. From video marketing tips and strategies to free tools to help you create and distribute your videos, some solid research will help you to come up with what you need to use video marketing effectively.
While for some marketers the video creation process is most challenging, for others it is coming up with ideas and a purpose for the actual video that provides a stumbling block. If you are stumped for ideas when it comes to your videos, consider some of these:
- Pump up your customer list by offering free informational videos in exchange for their contact info.
- Use videos to provide buzz and excitement for a specific product launch.
- Produce videos that can add value to your site with an educational video series or another way to provide a service to your site visitors.
- Help your visitors get to know who you are through introducing yourself in a video.
- Pitch your product or service with a creative video or two.
Even if video marketing is foreign territory, don’t let the unknown intimidate you. The sky’s the limit when it comes to increasing your traffic potential and sales using video. Even a newbie to the IM world can develop a video of worth to potential customers. Now is the time to get involved in this video marketing wave. If you don’t, someone else will, and they may just take your customers.
